Latest Articles By Content Ignite
Understanding The Impact Of A Drop In Traffic On Ad Revenue
Managing traffic fluctuations is a common challenge for publishers. While decreased traffic can impact revenue, understanding the relationship between traffic and monetisation helps publishers make informed decisions and implement effective strategies. This guide outlines key considerations and solutions to help minimise revenue impact during lower traffic periods.
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What Should Publishers Do in Light of the ICO Consent or Pay Guidance?
Although the ICO guidance diverges somewhat from the stricter approach taken by the EDPB, offering UK publishers more flexibility in their business models. However, publishers must carefully navigate these requirements if considering the Consent or Pay model.
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Launching Soon: Insights Hub
Our Insights Hub is set to launch later this quarter, promising to revolutionise the way you access and utilise publishing metrics. Tailored for both seasoned publishers and newcomers, this platform is your gateway to a deeper understanding and enhanced control over your publishing metrics.
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Unlock Comprehensive Revenue Insights with Content Ignite's Revenue Analytics
At Content Ignite, we're excited to introduce our latest innovation tailored for publishers: Revenue Analytics which will form a major part of our Insights hub in our Fusion platform launching later this quarter.
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Content Ignite launches Version 2 of their Publisher Health Checks
Discover how our Publisher Health Checks v2 can empower you with advanced insights into monetisation opportunities. Now with more data sources from industry leaders and expanded tech coverage, compare yourself against peers and take actionable steps to enhance your performance. Dive in to maximise your potential today!
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A Festive Celebration with Our Publishers and Industry Friends at The Union Club
After a fantastic and successful 2024, we gathered Content Ignite publishers and industry friends together for a pre-Christmas celebration, we embraced the festive spirit in style!
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